Jump on board with Pinterest

Jump on board with Pinterest

Taking the social media world by storm, the hot, new social platform to join is Pinterest. Rivaling Facebook, Twitter, and Tumblr, Pinterest users are attracted to the site because its based off self-expression and visual appeal. Users are able to discover new things (photos and videos) and then share the …

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The emergence of social consumers and their impact on brands

The emergence of social consumers and their impact on brands

In 2011, brands quickly learned how social media was revolutionizing business. Social media sites now provide an outlet for consumers to share their opinions about a particular brand. Whether a comment is made on a review site, recommendation page or the brand’s own Facebook page, social media has created a …

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10 Creative Customer Loyalty Programs

10 Creative Customer Loyalty Programs

If your business is still using punch cards to track customer loyalty, then you need to check out all of these creative customer loyalty programs. A designer for return customers is at an all-time high in this uncertain economy. Businesses have devised clever ways of tracking customer loyalty. The overarching …

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Your brand: Personality (not included)

Your brand: Personality (not included)

Let’s face it, there are few brands, products or people that go far in the digital realm without a personality. There are some exceptions (see photo above) but for the most part brands that lack personality just fall flat and disappear into the digital abyss. If you’re looking to take …

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If You Build It…They Might Not Come

If You Build It…They Might Not Come

Let’s be honest, putting together a good website is A LOT of work. Coordinating designers, copywriters, programmers, UI designers and a partridge in a pear tree is no easy feat. So after weeks (even months) of hard work, stress, coordination and the correct alignment of planets your website is up! …

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